The New Humanity

https://www.facebook.com/LavazzaUSA/videos/665016580964322/

Our inboxes have been flooded with emails from corporations rushing to take a stand against racism and align themselves with new principles from the reenergized racial justice movement. This ad from Lavazza, an Italian manufacturer of coffee products, goes beyond a statement of racial justice, wrapping their brand around a unifying message of equality and “our rediscovered humanity.” See full ad here